435 Digital Interactive Marketing Blog
RDFa and SEO
RDFa, or Resource Description Framework-in-attributes, has popped up on my radar multiple times over the last few months as a promising SEO resource. For those who haven’t seen a break down,RDFa is a set of web code attributes that will allow web developers and SEOs more opportunity to communicate specifically to search engines. Currently, SEOs
What We’re Reading: Google Credit Card, Crawling Twitter, and iPad Funnies
We’re halfway through the week and neck-deep in digital marketing. Luckily for you, that means lots and lots of research on our part. Here’s a quick look at what the team at 435 Digital is reading today: You no long need to have actual money in your bank account to use Google Adwords: At
Bing It Down A Notch: Does Bing Really Beat Google 2:1?
There’s no question that when it comes to their search engine Bing, Microsoft can use all the positive attention it can get. Launched in 2009, Bing was supposed to take the search world by storm. Labeling itself a “decision engine”, Microsoft was hoping to upend Google as the hip, go-to search engine for a
What We’re Reading: SEO friends, magazine clippings, and Facebook hugs
We’re hitting our mid-week work groove here in downtown Chicago, as the weather gets cooler and our thoughts turn to all things Halloween. And digital marketing, of course. Here’s a quick look at what the team at 435 Digital is reading this morning: SEO specialists are making a lot of new friends lately: In
Social Media for Nonprofits: What Should They Post About?
If you manage social media for a nonprofit, you probably share one of the same problems as other nonprofits: you are not sure what to post about. Allow us to run some ideas by you to get your creativity chugging along. First remember that, when it comes to social media, it isn’t always about the