Google’s Plus-1 adds social media layer
A couple of months ago I was signed into my gmail account and searching the Internet on Google when I noticed an innocuous “Plus-1” appended to the hits. I posted a query to my Facebook page asking my friends – many of them journalists and others active in the social web – what they thought
How Intel engages us, spreads brand through social media
Reviews have been mostly good for the Museum of Me, Intel’s viral application that lets you and me and everyone we know create a film archive of information we’ve uploaded to Facebook. Me? I love it. Why? It’s a great example of good advertising enabled by the interactivity of social media — it engages. The Museum
How Midnight in Paris is like social media
I went to see Woody Allen’s new romantic comedy, Midnight in Paris, over the long holiday weekend and I loved it. During my early adulthood, Paris in the 20s captured my heart and mind unlike any other time. I devoured the writings of that era’s great authors — Ernest Hemingway, F. Scott Fitzgerald and others
Chicago Booth panel talks social media
Last Friday a few hundred smart business people lunched together at Chicago’s Hyatt Regency to talk about “The Economics of Social Media.” Except for a few dozen oddballs — myself included — most everybody was an MBA from the Booth School of the University of Chicago. Since the U of C has given rise to 25
How Facebook Page Tagging Can Be Free Advertising
Picture this: You’re walking down the street on the way home from happy hour with the usual crew. You get ready to cross the street and suddenly you notice Madonna walking towards her car service with a few body guards. Instantly, you tense up and then you feel your limbs become noodles and before you