SEO

Integrated Digital Marketing: SEO and Web Development

SEO and Web Development: Part One of a Three Part Series on Comprehensive Web Development We’ve been talking a lot at our 435 Digital Meetings about the overlap between various departments of our Digital Marketing team. One of the things that became apparent in these meetings is that it can be hard to describe under what circumstances

SEO For Small Business: First Steps

Careful preparation maximizes the growth of your SEO garden. You own a small- to medium-sized business. You’ve heard enough about search engine optimization (SEO) that you’ve decided to go for it. People search the internet before making a purchase, and you’d like to turn that into profit. At this point, you’d like to find out:

Why Businesses Should Use Google Plus Local

  Among web developers, social media marketers, and search engine optimizers, the opportunity to meet with Google reps is like Christmas come early. Since we spend our days working within the confines of their products, we relish the opportunity to pick their brains, (beg for) request functionality, and pick up clues about upcoming changes to

Google Drive review: A lot to love, room for improvement

You know that movie you wanted to love, and even though there were parts that made you roll your eyes in disbelief you’d still go back and see it again? Google Drive is like that. In case you missed the premiere in April (I’m done with the movie analogies, I promise), Google Drive is the

Flickr: SEO for photos from ’30 Second Social’

On Flickr, SEO can be improved many ways. By optimizing each photo, users improve their visibility in search engines such as Google, Bing and Yahoo. In this episode of “30 Second Social,” Amy Guth explains simple ways to make your Flickr photos more visible to search engines. Flickr: how to optimize photos for search engines