Example of Reputation Management from SEJ
Minding my own business, and doing some trolling very important research, I came across this post from Search Engine Journal. It appears that SEJ had posted some form of politically charged blog entry regarding the availability of firearms on Google, which turned into a flamewar about firearms and politics. These types of posts are rarely
The Good, the Bad, and the Ugly: Dealing with Customer Reviews Online
By Sarah Reid You’ve taken the time to verify your local accounts (Google Plus Local, Bing Local, etc.), optimized your pages with pictures and complete business information, and you’re excited to watch the reviews roll in. Despite all of your effort so far, this is usually where things can get caught up for various reasons,
What’s my meme?
These are choice days for memes, which Wikipedia defines as A meme acts as a unit for carrying cultural ideas, symbols or practices, which can be transmitted from one mind to another through writing, speech, gestures, rituals or other imitable phenomena. Supporters of the concept regard memes as cultural analogues to genes in that they
Brian Solis: What the C-suite can learn from connected consumers
OK. I’ll admit it. I have a Tiger Beat crush on Brian Solis. That’s because Solis is one of the smartest people around when it comes to social media and its power to reshape our world. Solis has been in technology public relations since 1991. He began working with message boards, communities and early blogs in
Public Parts: Rules for the Radically Public Company
These rules for a radically public company are excerpted and adapted from Jeff Jarvis new book, Public Parts. You’ll be hearing more about Jarvis and his book here, but in the meantime I’ll offer some food for thought. A few questions to ask yourself. Could your company be this radical? At this point in time,