Hello, It’s us! Shop local on Black Friday
I went for a walk in my old neighborhood the other day. I lived in Chicago’s Lakeview for about ten years. It’s a fun place with plenty of foot traffic, all kinds of shops, ethnic eateries and lots of cafes. It’s a prime destination for Black Friday. I was heartened to see so many shops
Google brands a powerful search and share for local biz
Google announced its Google brand pages Nov. 7 and you can find plenty of instructions and analytical writings about what works and what doesn’t. For an excellent account of how to get started, check out SearchEngineLand’s Danny Sullivan’s initial and follow up posts. Setting up a brand page itself is pretty simple. Google brands is experiencing
Brian Solis: What the C-suite can learn from connected consumers
OK. I’ll admit it. I have a Tiger Beat crush on Brian Solis. That’s because Solis is one of the smartest people around when it comes to social media and its power to reshape our world. Solis has been in technology public relations since 1991. He began working with message boards, communities and early blogs in
Privacy, identity key to NextDoor’s good neighbors strategy
NextDoor is the new kid on the social network block and I’m betting that they’ve intensely studied existing social networks to pick up what works and throw out what doesn’t so they can hit critical mass quickly and gather up the laggards who have been holding back from getting social on the Internet. NextDoor hopes
Public Parts: Rules for the Radically Public Company
These rules for a radically public company are excerpted and adapted from Jeff Jarvis new book, Public Parts. You’ll be hearing more about Jarvis and his book here, but in the meantime I’ll offer some food for thought. A few questions to ask yourself. Could your company be this radical? At this point in time,