Chicago Booth panel talks social media

Last Friday a few hundred  smart business people lunched together at Chicago’s Hyatt Regency to talk about “The Economics of Social Media.” Except for a few dozen oddballs — myself included — most everybody  was an MBA from  the Booth School of the University of Chicago.  Since the U of C has given rise to 25 

Employee perks with food truck Twitter tag

  It’s Friday so let’s have a little fun with food trucks. I am usually way ahead of the curve or way behind. In the case of gourmet food trucks, I’m way behind. I had been hearing sweet and savory murmurings from my hipster friends for several months now but had not completed my research

How Facebook Page Tagging Can Be Free Advertising

Picture this: You’re walking down the street on the way home from happy hour with the usual crew. You get ready to cross the street and suddenly you notice Madonna walking towards her car service with a few body guards. Instantly, you tense up and then you feel your limbs become noodles and before you

What should I tweet about? 5 strategies to consider

One of our most popular social media courses is Introduction to Facebook and Twitter. Every session, without fail, someone asks the most basic question. “What should I tweet about?”

Here’s our five answers.

How Facebook Questions can help grow your Facebook Page

Facebook has rolled out a free new tool called Questions. Anyone—an individual user or a Page admin—can use the tool to ask a specific question or to create a poll with multiple options. For businesses, Facebook Questions could be revolutionizing.