This week’s social media news
Google adds local, mobile reach with Zagat The big social media news on Thursday this week was that Google is gobbling up Zagat, the successful guidebook publisher, to further reinforce the search engine’s services for local businesses. In Dealbook, The New York Times reports that Google spent between $100 million to $200 million to buy
Storify adds value to events with social media curation
The Weather Channel, which usually posts out-of-context and alarming footage of severe weather events worldwide, is effectively adding value to its coverage by using social media curation tool Storify to show the effects of historic flooding in the Northeastern United States. As Natan Edelsburg reports on Lost Remote, TWC Editorial Meteorologist Tim Ballisty has been
Marketing and social media books piling up
The social media books are piling up on my end table and I am considering buying either a Kindle or an iPad so I can keep up with my reading AND save book shelf space. One of the great things about the Kindle is that it can hold dozens of a books at a time