Archive: September2010

Video: Swagger Wagon

Not a parent? Never going to drive a minivan? Who cares! Minivan meets cool with Toyota’s online marketing “Swagger Wagon” campaign for the 2011 Sienna minivan. Cleverly done, this outside-the-box marketing approach will put a smile on your face.

Google Instant Search: What Will It Mean for SEO?

Google unveiled its latest development in search today. Google Instant Search predicts your search query and gives you results as you type – that is, unless you are searching for something unseemly – yes we checked.

Measuring Social Media ROI Doesn’t Have to Be Tedious!

“Social Media ROI” is the phrase on every marketer’s lips these days. It’s understandable; as more companies devote more of their budgets to social media, the question of what it means for your company’s bottom line becomes more of a priority.

Explaining SEO in Plain English

Many businesses (in fact many people) have no idea what Search Engine Optimization is. So here is my explanation what it is:

Using Mobile Marketing to Drive Sales

Social Media Consultant Keidra Chaney will be speaking at the Illinois Food Retailer Association with co-host Grocery Merchandising Association 2010 Annual Conference & Expo on Wednesday, Sept. 29, 2010 at the Hilton Garden Inn Complex in Champaign, Ill. Chaney will discuss the mobile angle of technology and marketing as a driving sales force.