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	<title>Comments on: Measuring Social Media ROI Doesn&#8217;t Have to Be Tedious!</title>
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		<title>By: 3 Ways to Measure Social Media Engagement</title>
		<link>http://435digital.com/blog/2010/09/08/social-media-measurement/#comment-11</link>
		<dc:creator>3 Ways to Measure Social Media Engagement</dc:creator>
		<pubDate>Mon, 04 Oct 2010 18:43:33 +0000</pubDate>
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		<description>[...] talked in previous posts about how to measure return on investment (ROI) and the concept of return on engagement (ROE), monitoring the tangible effects of social media buzz. [...] </description>
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