Julie DiCaro - Senior Social Media Specialst

How’d you get to where you are today, working at 435 Digital?
After 15 years of toiling away as a lawyer and blogging/tweeting as a hobby, I was rescued by 435 Digital, who, for some reason, deemed it appropriate to pay me to play around on social media all day. Suckers.
What is your favorite YouTube video?
http://www.youtube.com/watch?v=u7deClndzQw
Whale Sharks at the Kuroshio Sea Aquarium. I watch it whenever I get stressed out.
Who is your favorite person to follow on Twitter and why?
Since Ozzie Guillen’s Twitter account has gone on to its greater reward, it’s @JoseCanseco. The ill-advised things that come out of his mouth keep me endlessly entertained.
What is your favorite thing about Chicago?
The architecture. Take the Chicago Architecture Foundation river cruise and you’ll understand.
Twitter/LinkedIn Info
Twitter: @JulieDiCaro
What do you love about your role as a Social Media Specialist at 435 Digital?
Having worked in law for almost 15 years prior to coming to 435 Digital, there’s little I don’t love about my job. I get to be creative on an hourly basis, I get to meet all kinds of interesting people, and I get to work in a field where “winning” means getting people talking about our message. Whatsmore, I get to do it with a group of really bright, creative, and funny people, both inside the office and in our client base. What’s not to love?



